Pitch Reflection

Are there any areas of the presentation you would like to give more detail on? 

I didn't give much detail on my crew which will consist of Me and my partner who will be working together to direct and edit. Sanjeet is good at make up and costume designing so she will be helping with that. The reason I have chosen to use green screen is because living in England its never sunny and so to create the right scene I would have to use a green screen. I will include performance in my music video because in a country music video you normally get people playing acoustic instruments and so I will include a shot of someone playing a guitar. Also by adding performance it will make the music video more interesting. In my music video I will be using Goodwin's theory of illustration and contradiction. Illustration will amplify my lyrics and will allow me to tell the story I have interpretative from the lyrics. The lyrics contradict each other and so by using contradiction I can further amplify the lyrics. Also the negative and positive imagery in the lyrics will be put forward for the audience to see.

What did the audience identify as the strength of your music video idea?

One strength of my music video was the idea. My idea was very creative; I came up with a story in that is not very common. My idea is thought provoking. The song I chose has strong imagery that I will pick up on. Another strength of my music video is that it is practical to shoot and has a practical budget. The locations I have chosen are local so are easily accessible. another practicality of local locations is that they don't require money for travelling to. You will only need an oyster card that has free bus travel. The only money I will be spending to produce my music video is on costume. although most of the costume is commonly found in a guys wardrobe I will have to buy a cowboy hat.  

What did the audience identify as the areas of improvement?

An area in which I can improve my music video is buy giving it a specific genre rather than a general one. I need to focus on my target audience. Although my song is pop country the audience is very broad and so there is a risk that there will not be no audience for my music video. similarly another issue with my music video is that the shots will be filmed in London which is not a typical thing in a country music video. 

What changes will you make to your music video concept based on the feedback you received?

As a result of my feedback I have changed my target audience. My target audience are people who live in the country. Their age range is around 18-25 as the song is thought provoking and would require a level of maturity.